Competitor Analysis
Competitor Analysis
Competitor Analysis
The Competitor Analysis Exam lets you check your ability to identify, evaluate and respond to business rivals. It covers competitor identification, data collection, profiling, strategic frameworks and reporting. Use this exam to find your strengths, improve your approach and build confidence before real analysis projects or interviews.
Skills Required
- Basic understanding of business strategy and marketing
- Familiarity with research methods and data sources
- Ability to analyse qualitative and quantitative information
- Comfort with Excel or similar tools for data handling
- Clear communication and report writing skills
Who should take the Exam?
- Marketing and strategy professionals
- Product managers and planners
- Business analysts and consultants
- Sales and business development teams
- MBA and business students
- Anyone responsible for competitive research or market strategy
Course Outline
- Fundamentals of Competitor Analysis
- Identifying Competitors
- Data Collection Techniques
- Competitor Profiling
- Strategic Frameworks
- Market Positioning and Value Proposition
- Monitoring and Reporting
- Practical Case Studies
Competitor Analysis FAQs
What materials should I use to prepare?
Use textbooks on market research and strategy, articles on competitor analysis frameworks, case studies and past exam questions to guide your study.
How is the exam scored?
Each correct answer earns points. Your total score shows your overall skill level. You can review a report that breaks down your performance by domain.
Is there a time limit for the exam?
Yes. You will have a set time to complete all questions. Exact duration depends on the exam provider’s guidelines.
Can I retake the exam to improve my score?
Yes. You may retake the practice exam as often as you like to build confidence and address any gaps.
Do I need prior experience in competitor analysis?
No formal experience is required. Basic knowledge of business strategy, research methods and data handling will help you perform better.
How is the exam structured?
The exam uses multiple-choice and scenario-based questions. Each question assesses your ability to apply analysis tools in practical situations.
Who should take this exam?
This exam is for marketing and strategy professionals, product managers, business analysts, sales teams, MBA students and anyone responsible for competitive research.
What is the Competitor Analysis Practice Exam?
This exam tests your ability to identify, evaluate and respond to competitors. It covers methods for gathering data, using frameworks and making strategic recommendations.
What topics does the exam cover?
It covers eight domains: fundamentals of competitor analysis; identifying competitors; data collection techniques; competitor profiling; strategic frameworks; market positioning; monitoring and reporting; and case studies.
Where can I find additional resources or support?
You can access sample questions, study guides, tutorials and tool demos on the exam provider’s website or through accredited training partners.